RANKING RISE / CLIENT CASE STUDY
Smart Helpers Center — Website Development & SEO Case Study
A search-focused website for domestic workers, nannies and cleaning services across Gauteng.
The challenge
Create a professional, search-friendly online presence that makes services easier to discover and supports customer enquiries.
Our approach
Designed service-specific and location-specific pages based on customer search behaviour, with navigation and content connecting relevant searches to the right services.
Relevant capabilities: Website Strategy & Design and SEO & Online Visibility.
Documented results
- 2.2 million Google impressions, March 2025–July 2026
- 31,255 organic clicks, including 29,380 from South Africa
- Average ranking position improved from 17.0 to 10.9
- Tracked examples: “domestic agent” position 1, “house keeper” position 2, “cleaning services” position 5
Results reflect the supplied project portfolio and its stated reporting period; search rankings and traffic can change over time.